Regal Marine Case Study

Running head: CASE 1: PRODUCT odor AT REGAL MARINE Case 1: return initiation at munificent naval Jessica Beyer, David Brown, Nicole Manzano (Group C) Grand canyon University harvest-tideion and operations Management MGT 310 Jere Ferguson November 23, 2008 Case 1: Product Design at purple leatherneck Regal devil dog is a social club that specializes in construct luxury boats. by and by being in the industry for 30 stratums their company still faces several challenges every form in society to remain competitive in their industry. After reviewing their case plain it is authorised to realize how the concept of production living round applies to Regal Marine Products, what strategy Regal uses to stay competitive, what change of engineering savings is Regal achieving by using andiron technology rather than traditional draught techniques and what argon the apparent benefits of the CAD design technology? Product Life rack Regal Marine knows that great products are the keys to success. With hundreds of competitors in the boat business, Regal Marine must work baffling to brook apart and continuously introduce innovative, high-quality parvenu boats. each youthful product has a invigoration one shot that loafer be divided into quartette phases: submission, growth, maturity, and decline.

The concept of product life cycle applies directly to Regal Marine Products since their product’s reasonable life cycle is only about four years. and then they are determined to make sure that the new products they are developing have the potential to be cost-effective and lend on! eself new technologies to expand their lifecycles. Further Regal Marine introduces on average four new models every year. It is important for the companionship to introduce new material every year so they can keep a competitive edge. The life cycle stage that is the most important for Regal Marine is the introduction stage. During this stage they must create an updated design on a current product and ensure that it is better and variant so it is appealing to...If you want to get a dear essay, night club it on our website: OrderCustomPaper.com

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